Website Content Accessibility Resources
An accessible website improves the overall user experience and satisfaction, regardless of the device a visitor uses or who they are. It enhances the University's brand and broadens the site's reach. Ultimately, an accessible website makes it easier for everyone to use the site and find what they need.
Introduction to Web Accessibility and W3C Standards
Purpose and Scope
This guide supports faculty and staff who create or publish electronic materials on behalf of SMSU. It applies to:
- Course content in D2L Brightspace (pages, files, links, media, assessments, and embedded content).
- Public-facing SMSU web content (department pages, program pages, announcements, and downloads).
- Common shared materials, including documents, presentations, PDFs, images, audio, and video.
The goal is to reduce barriers by using accessible authoring practices and selecting accessible tools and content formats. Detailed format-by-format checks belong in the SMSU accessibility checklist referenced below.
Audience
This resource guide is intended for SMSU employees and student staff who publish or distribute electronic materials for:
- Instruction (credit-bearing and non-credit courses, online and in-person).
- Public information (web pages, PDFs, event notices, marketing materials, and outreach).
- Administrative and service information students and the public need.
Core Standards and Expectations
ADA Title II
The U.S. Department of Justice issued a final rule under ADA Title II that sets technical requirements for web content and mobile apps that public entities provide or make available.
- The rule references WCAG 2.1 Level AA as the standard baseline.
- Compliance date: April 26, 2027
For definitions, exceptions, and timelines, consult the official rule sources listed in External Authoritative Resources.
Things to Remember
- Web content is always more accessible on a webpage than in an external file, such as a PDF or Microsoft Document.
- Webpages are more discoverable and searchable.
- Publicly available files must legally comply with ADA Title II guidelines and WCAG 2.1+ standards.
Key Questions for Web Content
- Is the information meant to be read online?
- In either case, adding the content as a webpage is preferred. Webpages don't require special software beyond a browser to display content responsively to screen size. Webpages can also be printed on paper or saved as other file formats for offline viewing.
- In either case, adding the content as a webpage is preferred. Webpages don't require special software beyond a browser to display content responsively to screen size. Webpages can also be printed on paper or saved as other file formats for offline viewing.
- Will the information be updated frequently?
- In either case, creating the content as a webpage lets you access it faster and update it as needed through our Content Management System. This is preferable to updating a source document, making accessibility fixes, exporting it, re-uploading it, and updating all links to it across your webpages.
- In either case, creating the content as a webpage lets you access it faster and update it as needed through our Content Management System. This is preferable to updating a source document, making accessibility fixes, exporting it, re-uploading it, and updating all links to it across your webpages.
- Can the information be printed just as easily from a webpage?
- Our website template includes a print stylesheet that lets users print webpage content. Unless the content is a poster or flyer, add it to the website as a webpage. Note: Even posters or flyers need to comply with accessibility standards.
- Our website template includes a print stylesheet that lets users print webpage content. Unless the content is a poster or flyer, add it to the website as a webpage. Note: Even posters or flyers need to comply with accessibility standards.
- Have I run an accessibility check on the file I'm about to upload?
- If not, please do so and make sure it passes all accessibility checks before uploading the document. You can also use the resources listed below to check your document for accessibility issues.
- Please contact the Web Office or a member of the COLT staff if you need help making your documents accessible.
- If not, please do so and make sure it passes all accessibility checks before uploading the document. You can also use the resources listed below to check your document for accessibility issues.
Third-Party and Publisher Content
ADA Title II expectations apply to web content a public entity provides or makes available, including content that is linked, embedded, or delivered through third-party and publisher platforms. If you have concerns about the accessibility of third-party or publisher content used for instruction or public information, contact Accessibility Services to report the issue and get guidance on next steps.
Next step for concerns: Contact Accessibility Services using the information in SMSU Support and Contacts. Include the course or page, a link to the content, and a brief description of the barrier.
Accessibility Resources
General
ADA Title II Web and Mobile Content Rule
- ADA.gov: Web and Mobile App Accessibility Rule (Title II) website
- Federal Register: Final Rule Text and Official Timelines website
WCAG Standard
Documents, Media, and Plain Language
- Microsoft Support: Create Accessible Office Documents website
- W3C WAI: Alternative Text Resources website
- W3C WAI: Making Audio and Video Media Accessible website
- Digital.gov: Plain Language Guide website
- WebAIM: Web Accessibility in Mind website
- Infographic of Basic Web Accessibility for Beginners website
- Webinar: An Introduction to Website Accessibility video
- Accessibility Matters from Minnesota IT Services video
- Web Accessibility Perspectives Videos: Explore the Impact and Benefits for Everyone videos
Word Documents
- MN IT Services - Accessible Word Document Training website
- General Services Administration (GSA) Guide to Creating Accessible Documents video
- Ability Net’s Guide to Creating Accessible Documents website
PowerPoints
PDFs
- PDF Accessibility Tutorials website
- Accessible PDF Documents from Minnesota IT Services website
- Adobe: Create and Verify PDF Accessibility (Acrobat Pro) website
- Presentation on Accessible PDF Maps video
Tables
Charts and Graphs
Maps
Helpful Accessibility Tools
- WAVE Browser Extension
The WAVE Chrome, Firefox, and Edge extensions let you evaluate web content for accessibility issues directly in your browser. - WebAIM Contrast Checker
The Contrast Checker tool lets you check the contrast ratio between a foreground and background color to see if it meets WCAG guidelines. WCAG 2.0 level AA requires a contrast ratio of at least 4.5:1 for standard text and 3:1 for large text. WCAG 2.1 requires a contrast ratio of at least 3:1 for graphics and user interface components (such as form input borders).
Support and Contacts
Use the contacts below to request help, report barriers, or coordinate accessibility support for course or public materials.
Center for Learning and Teaching (COLT)
Brightspace support, course design consultation, and teaching and learning resources.
- Website: Center for Learning and Teaching (COLT)
- Services: COLT Support Consultation
- Email: COLT@SMSU.edu
Web Office
Public-facing web publishing support and web accessibility resources.
- Website: Web Office
- Email: Webmaster@SMSU.edu
- Phone: (507) 537-6345
Communications and Marketing
Support for public communications, marketing materials, and related digital content requests.
- Services: Communications and Marketing: Our Services
- Email: Communications@SMSU.edu
- Phone: (507) 537-6255
Information Technology Services (ITS)
Technology support and the Technology Resource Center (TRC).
- Website: Information Technology Services
- Email: TRCHelpDesk@SMSU.edu
- Phone: (507) 537-6111
Accessibility Services
Support for access, barrier reporting, and accessibility guidance for students and the SMSU community.
- Website: Accessibility Services
- Email: AccessibilityServices@SMSU.edu
- Phone: (507) 537-6492
Last Modified: 10/14/26 1:33 PM | Website Feedback
